CHRISTIAN LOUBOUTIN — Case Study
CHRISTIAN LOUBOUTIN LUXURY FASHION / INTERACTIVE 3D by FUNNELMATIC®

LOUBOUTIN

LUXURY BEYOND THE SCREEN.

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(01) ABOUT THE PROJECT

THREE ICONIC DESIGNS.
ONE IMMERSIVE DIGITAL EXPERIENCE.

Developed in Beijing for the Chinese market, this interactive experience transformed three Christian Louboutin footwear designs into a new way of exploring luxury online.

Through 3D product presentations and intuitive mobile interactions, users could discover materials, colors, sizes, and distinctive design details before continuing to the brand's Chinese website.

The experience brought together craftsmanship, digital storytelling, and technology, creating a more engaging connection between the product and its audience.

UI/UX DESIGN3D EXPERIENCEINTERACTION DESIGNDIGITAL STORYTELLING
(02) CREATIVE APPROACHCHRISTIAN LOUBOUTIN · BEIJING

CREATIVE
APPROACH.

CRAFTSMANSHIP
× DIGITAL

We translated the craftsmanship of Christian Louboutin into an interactive digital experience, where every silhouette, material, and detail became an invitation to explore.

(03) PRODUCT EXPLORATION

PRODUCT EXPLORATION.

Three footwear designs became interactive experiences, inviting users to discover their silhouettes, materials, and color variations.

INTERACTION DESIGN

INTUITIVE
INTERACTION.

A carefully designed interface connected product information with 3D exploration, making every interaction feel effortless.

THREE ICONIC DESIGNS.
ONE EXPERIENCE.

The experience brought together craftsmanship, digital storytelling, and technology, creating a more engaging connection between the product and its audience.

CHRISTIAN LOUBOUTIN

BEIJING, CHINA · INTERACTIVE 3D (04)
(05) CREATIVE APPROACH

Through intuitive UI, refined interactions, and immersive 3D product presentations, we brought the collection closer to its audience.

IDENTITY & CONCEPT

EVERY DETAIL
TELLS A STORY.

01

PRODUCT EXPLORATION.

Three footwear designs became interactive experiences, inviting users to discover their silhouettes, materials, and color variations.

02

INTUITIVE INTERACTION.

A carefully designed interface connected product information with 3D exploration, making every interaction feel effortless.

03

CREATIVE COLLABORATION.

Working closely with designers, marketing teams, and developers, we refined the experience through continuous collaboration and testing.

(06) DIGITAL EXPERIENCE

LUXURY BEYOND
THE SCREEN.

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